ROAS Calculator

Quickly measure the profitability of your advertising campaigns. Understand how much revenue you generate for every dollar you spend on ads.

Return on Ad Spend (ROAS)

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Enter values to calculate

Formula: (Revenue / Ad Spend) × 100%

Oolook Copilot

Marketing metric interpretation

Working in: Alder & Form
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Demonstration values are fictional. Calculator output depends on supplied inputs and should not be treated as financial advice.
Explain a ROAS resultReview campaign assumptionsPrepare performance questions

Measure Your Campaign's Success

A simple guide to calculating your Return On Ad Spend.

  1. 1. Enter Your Ad Spend

    Input the total amount of money you spent on your advertising campaign in the first field.

  2. 2. Enter Your Revenue

    In the second field, enter the total revenue that was directly generated by that ad campaign.

  3. 3. See Your ROAS Instantly

    The calculator will automatically show your ROAS as both a percentage and a multiplier, helping you quickly assess campaign performance.

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